Tencent’s Now.space

business & brand strategy
web development

Blog Redesign – In becoming a leading space journalism website, Now.space grew at a rate faster than they could design for. The blog had high quality content but lacked key functionality and needed an updated look in order to enhance readability and convey credibility. We stepped in to redesign their blog template in a way that would beautifully showcase their articles and inspire; kickstarting a fresh aesthetic for the brand overall come 2017.

Strategic Development Plan – Updating their blog was but one piece of Tencent’s greater mission to become the preeminent online community for space enthusiasts, established and budding. Cosma Schema was hired to create a multi-faceted strategic development plan to lead this charge. We create a multi-phase development plan that positioned Now.space for growth which included redefining the brand, a proposed site rebuild proposal, as well as a strategic staffing plan.